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So there you have a lesson on how to sell watches without actually selling the watches themselves. Keep a sharp eye on watch brands such as this and do share your own thoughts and experiences below in the comments section.
If you look closely at the 18k rose gold and steel models, you'll notice that Ralph Lauren designed them with slightly different dials. This Chronograph model has a white lacquered dial with all black hands and indexes. This results in pretty perfect contrast between what you want to read and the watch face. Still, the chronograph subdials are slight recessed, and even have a snailed texture if you look really closely. It isn't hard to imagine where the dial style came from. Ralph Lauren himself made it clear each of the watches in his collection were based on things that inspired him. Going to a range of classic pieces with Roman numeral hour markers and sword-style hands, he was able to settle on something which is genuinely satisfying and familiar looking. The design ethos opted to take an unusual case design, and try to render it in a way that felt very natural - as though this was a watch mimicking something you discovered in your wealthy uncle's estate property.
Like millions of other blogs out there, aBlogtoRead.com is WordPress-based. That makes it extra special to me that the guy who developed this software is into what I am into. At the San Francisco WordPress Wordcamp Hack Day, Matt is seen above wearing a Bell & Ross BR01-92 Radar. I first discussed it here. The original one from about 2009 where Bell & Ross first swapped hands for moving discs to tell the hours, minutes, and seconds. What a perfect picture of Mullenweg (taken by Sheri Bigelow). Watch on wrist, WordPress logo on hoodie, and hand on computer. All that's missing is jazz music and a serious camera.
Inside the Rolex Sky-Dweller is the new Rolex in-house made caliber 9001 automatic movement. The automatic movement has all of the above complications and a three-day power reserve. Rolex being known for their quality standards must have been testing the 9001 movement for a while. I have no doubts that the movement will be top notch for what it is.
The case design is pretty cool for this watch. Like a curved rectangle, it is in ceramic and titanium being 48.5mm tall by 34.5mm wide. A notable feature is how the straps are attached. There is a sort of retainer tube (that you can see right through), on the side of the case that holds the strap in place. I think it is probably clear that only Rado will be able to change the strap for you. The angular look of the case is still nicely curved where it counts. There is a fine mixtures of angles and organic curves on the case.
Caliber 7X52 quartz movement
GPS controlled time and time zone adjustment
Hour, minute and second hands
Perpetual calendar correct to February 2100
Signal reception result indication
World time function (39 Time Zones)
Daylight Saving Time function
Power saving function
Last, I learned that most of their non standard ETA movements are built for them by La Joux Perret. This isn’t exactly news, but it is interesting as I have been watching La Joux Perret closely as of late. You may or may not know that Japanese watch maker Citizen bought La Joux Perret outright and as far as I know, I am not sure what they plan to do with them. If they are daring and brave, then they will use La Joux Perret to build a massive Swiss watch movement maker to fill in the gaps where ETA has stopped supplying watch movements and parts. Citizen already is behind movement maker Miyota that sells movements to third parties. Anyhow, back to Graham. I swear, I really can’t discuss them without going off on tangents!
For about a decade, Lange fans have been asking the German brand to re-release the Datograph or come out with something new yet similar. In 2012 Lange responded with the Datograph Up/Down... called the Auf/Ab in Germany. The piece is a slight but satisfying evolution on the original watch with some upgrades.
Porsche Design completes what I believe is a trilogy of "Heritage" watches celebrating the brand's history by recreating in a modern skin some of the brand's most iconic pieces. For 2012 it is the P'6540 that gets a new limited edition piece. Previous years saw the limited edition Porsche Design P'6520 and P'6530 watches. The P'6540 Heritage Chronograph evokes a design that originally came out 40 years ago. This is almost surprising given how modern the watch looked even then. The piece it references was called the Chronograph 1, and was the very first Porsche Design watch that coincided with brand's launch in 1972.
A fair question to ask is whether each private product contains the same security features as those granted to the military and government. The answer is more or less yes, but Brown Safe can't really discuss it. Video and details on the construction of their products can theoretically compromise security. It is an ironic double-edged sword for a product maker. That being; if they want to provide the most secure product possible, they must keep its details private. Having said that, Brown Safe is more than open about what their safes are made out of, and the type of security to expect.
The meet-up will start at about 6pm. Enjoy some beer, nosh, and watch talk, and horological interludes with Ariel Adams and John Biggs. All those planning on attending are invited to comment below so we can add you to the headcount. See you there.
Fit and finish is excellent. The case shape is complex, with many surfaces, uniformly finished with a metallic grey color and polished finish.
This is overall a pretty satisfying watch if the look appeals to you. It has a handsome quality to it and feels reasonably priced given the level of workmanship. Just what a Hamilton timepiece should be. Retail price is 5.
Finishing: satin finishing, sandblasted, circular graining on movement, black PVD treated components, black ruthenium treated components
Typically known for their race car aesthetic themed watches, French BRM (Bernard Richard Manufacture) has recently announced a new collection of watches that are meant to pay tribute to historic bomber planes. These new "Bombers" watches are pretty swanky - with a unique look that does feel plane inspired and celebrates the colorfulness of the unique brand.
Bezel lug: Black composite resin